Sam Fender

PR agency for the UK’s music and entertainment industries.

Specialists in regional press for recording artists, with the reach and relationships to deliver impactful national entertainment campaigns across the wider cultural and media landscape.

Smart, tailored & effective publicity managed by a great bunch of people!

All

Music

From breaking new acts to amplifying established artists, regional press is at the heart of every music campaign. We connect releases and live activity with the audiences that matter most - across local print, online, student and fan-led platforms.

Alongside this, we deliver targeted national campaigns for selected tours, building visibility, driving awareness and supporting ticket sales.

Events

From music festivals and one-off shows to exhibitions, tourism experiences, food events and pop-ups, we create campaigns that put audiences through the door.

Working with both major and independent promoters, we combine our regional strength with national reach across TV, radio, print and online.

Stage

We work with leading talent spanning theatre, comedy and dance, with a particular strength in family theatre - from Olivier-winning West End productions to nationwide tours. Our campaigns deliver bespoke national coverage across print, online, radio, TV and influencer platforms.

Shows

About

Founded in 2006, Chuff Media is a London-based PR agency with deep roots in regional, touring and student press - the foundation from which our national campaigns have grown. We work across music and entertainment, from global artists and major labels to independent promoters, theatre companies and live events.

Our campaigns now span print, online, podcasts, influencers, radio and TV for music, festivals, exhibitions, theatre, dance, comedy, food events and pop-ups - always combining trusted relationships with a hands-on approach.

Sam Fender

In February 2025, Sam Fender releases his third album, People Watching. Now solidified as one of Britain’s most accomplished songwriters of his generation and the next, if Seventeen Going Under was Sam’s “coming of age” record, People Watching is his next step forward - colourful stories and observations of everyday characters living their everyday, but often extraordinary, lives.

Sam Fender

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